Their technology predicts demand for emerging artists and helps secure ideal venues for sell-out performances.
Photo Credit: gianspeaking
Concert promoter, Gotobeat, has received investment to revolutionize the live music industry using Artificial Intelligence and Data. The company’s proprietary technology predicts demand for emerging artists, assisting them in securing ideal venues for sell-out performances.
Gotobeat partners with existing promoters to enhance their events and offers management and promotion services. In 2023, the company targeted venues with capacities ranging from 100 to 1,500, selling over 30,000 tickets in London alone. It has also extended its reach beyond the UK’s capital city, working with acclaimed artists.
With an average utilization capacity of 41%, the UK’s live music industry faces challenges. Gotobeat aims to increase this capacity by promoting more budding artists and hosting more gigs per venue. The company’s AI and data-driven approach aids in curating the perfect lineups and selling more tickets.
Gotobeat’s founder, Max Busin, who co-founded Blasting News and a hospitality business in Venice, expressed enthusiasm about the company’s growth. He highlighted their tech-driven approach aimed at maximizing the chances of sold-out shows. The funding round was spearheaded by Velocity Capital Advisors, who showed their readiness to support Gotobeat’s mission.
For more information, visit Gotobeat’s official website.
